Alice Blue vs Groww Reviews 2025 | Which One Is Better
Alice Blue vs Groww
Alice Blue , founded in 2006, is a Discount broker. It supports trading on the BSE, NSE & MCX. It has 17 branches in India. Groww , founded in 2016, is a discount broker. It supports trading on the NSE and BSE. It has 0 branches in India .
Alice Blue
Alice Blue, founded in 2006, is a Bangalore-based cheap stock broker that provides stock
and commodity trading services on the BSE, NSE, and MCX. Alice Blue also provides
depository services (demat accounts) through its CDSL membership. AliceBlue provides
its consumers with one basic broking plan, Freedom 15 (F15). The flat fee broking plan
F15 reduces broking fees so that customers pay the lowest cost while trading.
Alice Blue is a Bangalore-based discount stock broker that provides stock and
commodity trading services on the BSE, NSE, and MCX. Alice Blue also provides
depository services (demat accounts) through its CDSL membership. AliceBlue provides
its consumers with one basic broking plan, Freedom 15 (F15). The F15 flat fee broking
plan minimises broking fees, allowing consumers to trade at the lowest possible cost.
The consumer does not pay a broking fee for trading in this section. For all other sectors,
Alice Blue charges a fixed Rs 15 per executed order, or 0.01%, whichever is lower. Alice
Blue Financial Services has 17 branches spread in key cities across India.
Groww
Groww is the brand name for Nextbillion Technology Private Limited, aSEBI-registered stockbroker and member of the NSE and BSE. Groww, founded in2016, began as a direct mutual fund investing platform. In the mid-2020s, Growwexpanded its product offering to include equity trading. Other investing alternatives available to users include digital gold, US stocks, and fixed deposits. Groww chargesa lesser fee of Rs 20 or 0.05% each performed deal. You pay a maximum of Rs 20as brokerage for an order, regardless of quantity or value. Groww provides freemutual fund services, including no expenses for investing or redeeming mutualfunds.Groww’s proprietary trading platform, Groww (web and mobile trading app),provides its investors with a flawless trading experience.
| Alice Blue | Groww | |
| Establishment Year | 2006 | 2016 |
| Founder | Sidhavelayutham Mohan | Pravin jadhav |
| Exchange of Membership | BSE, NSE, MCX | BSE & NSE. |
| Broker Type | Discount Broker | Discount Broker |
| Branches | 17 | Not have any branches,it is a online trading platform,head office banglore India |
Alice Blue vs Groww Charges
| Charges | Alice Blue | Groww |
| Trade and Call Charge | Rs 20 per executed order | Additional Rs 50 per order |
| Minimum Brokerage Charges | Rs 0 | Rs 20 or 0.05 % per order( whichever is lower) |
Alice Blue vs Groww Offers
| Offers | Alice Blue | Groww |
| Free AMC | ||
| Free Brokerage | , Limited | |
| Free Account Opening Charge | ||
| Flat Brokerage Charges | Yes But limited | |
| Flexible Brokerage Charges | ||
| Free Intraday Charges | ||
| Free Delivery Charges | ||
| Margin Funding and Pledging | ||
| Free F&O Trading | ||
| Refferal Offers | 20% + Rs 500 per new Client | Not Available |
| Zero brokerage for Loss Making Trade | ||
| Brokerage Cashback | ||
| Free Trading Calls | ||
| Free Research Report | ||
Alice Blue vs Groww Product Provided
| Type | Alice Blue | Groww |
| Equity Delivery | ||
| Equity Intraday | ||
| Equity Option | ||
| Equity Future | ||
| Currency Option | ||
| Currency Future | ||
| Commodity Options | ||
| Commodity Future | ||
| Mutual Funds | ||
| Foreign stocks | ||
| Banking | ||
| Insurance | ||
| Digital Gold | ||
| Govt. Bonds | ||
| Corporate Bonds | ||
Alice Blue vs Groww Advisory Services Provided
| Type | Alice Blue | Groww |
| IPO Service | ||
| Weekly and Monthly Review | ||
| Daily Stock Picks and Stock Tips | , Chargeable | |
| PMS or PCG | ||
| Trading Institution | Front End: ANT | Back End: Omnesys NEST | |
| Demat and Trading Service | ||
| Intraday Service | ||
| Share Pledging | ||
| NRI Service | ||
| 3 In 1 Account | ||
| Company and Annual Report | ||
| Research report | , Chargeable | |
| Stock Recommendation | ||
Features Of Alice Blue vs Groww
| Features | Alice Blue | Groww |
| Chart | ||
| Automated Trading | ||
| 3 in 1 Account | ||
| Sms Alerts | ||
| Margin Against Shares (Equity Cash) | ||
| Margin Against Shares (Equity F&O) | ||
| Online Portfolio | Groww | |
| Online Demo | ||
| Intraday Square-Off Time | 3:15PM | 3:10 PM |
| Global Indices | ||
| Real Time Update | ||
| Stock Tips | ||
| Multi Profile Management | ||
| Interactive Charts | ||
| Customised Recommendation | ||
| Online MF Buy | ||
Alice Blue vs Groww Demat And AMC Charges
Starting a trading account with Alice Blue costs Rs 150, The AMC charges for the Alice Blue Demat Account are Rs 400. While Groww has Rs.0 annual maintenance cost (AMC) for trading accounts, butcharges a ₹0 yearly fee for DEMAT accounts. Many investors favour itbecause of its competitive cost, user-friendly layout, and excellent customer service
| Charges | Alice Blue | Groww |
| Demat Account Opening Charges | Rs. 0 (Free) | Rs 199 |
| Demat Account AMC Charges | Rs 400 | Rs 0 (Free) |
| Trading Account Opening Charges | Rs 500 | Rs 0 (Free) |
| Trading Account AMC Charges | Rs. 0 (Free) | Rs. 0 (Free) |
Alice Blue vs Groww Brokerage Charges
Below the table shows Equity Intraday, Equity Delivery, Equity Option , Future and
Commodity options/ Future and Currency Option/Future Transaction charges of both the
platform.
| Brokerage Charges | Alice Blue | Groww |
| Brokerage Plan | Standard Plan | NA |
| Equity Delivery | Free | Rs.20 per Trade or 2.5%, whichever is low |
| Equity Intraday | Rs.15 per Trade or 0.05% (Whichever is lesser) | Rs.20 per Trade or 0.05%(whichever is low) |
| Equity Option | Rs.15 per Trade | Rs 20 per executed plan/order |
| Equity Future | Rs.20 per Trade | Rs 20 per executed plan/ order or .03% whichever is lesser |
| Currency Option | Rs.15 per Trade | Rs 20 per executed plan/order |
| Currency Future | Rs.15 per Trade or 0.05% (whichever is lesser) | Rs 20 per executed plan/order or .05% whichever is lesser |
| Commodity Option | Rs.15 per Trade | Rs 20 per executed plan/order |
| Commodity Future | Rs.15 per Trade or 0.05% (whichever is lesser) | Rs 20 per executed plan/ order or .05% whichever is lesser |
Alice Blue vs Groww Leverage (Margin)
See the table below to know about money margin leverage of both the platform
| Leverage | Alice Blue | Groww |
| Equity Delivery | Upto 5x (Depends on Stocks) | 100% of trade value (1x leverage) |
| Equity Intraday | 1x | Up to 20% of trade value (5x leverage) |
| F&O (Currency, Equity, Commodity) | 5x | 100% of NRML margin (Span + Exposure) (1x leverage) |
Alice Blue vs Groww Pros And Cons
Pros:
| Alice Blue | Groww |
| 1)Intraday and F&O broking are flat at Rs 15. 2) Cutting-edge internet trading system. 3)Trades involving free equity distribution. And it is Not a brokerwhile it provides cheap platform. 4) Free account opening. | 1)No setup costs for accounts. NoUpkeep Fees. 2)A direct mutual fund platform thatincreases your returns by 1.5%. 3)Free investing in mutual funds with noadditional fees. 4)E-books, resources, and blogs thatoffer stock market information and fundamentals to assist investors inmaking well-informed decisions. 5)Instantaneous account openingwithout paper work and onlineapplication for an IPO. 6)Digital gold and US stocks may beinvested in online using the in-housebrokerage calculator. Additional goods(FD, derivatives) in the works. |
Cons:
| Alice Blue | Groww |
| 1)Call and Trade is offered for an additional cost of Rs 20 per order. 2) Margin financing is not accessible. 3)Good Till Cancelled (GTC) orders are not available. 4) Mutual fund investments cannotbe made online. | 1)Restricted investment goods withoutthe ability to trade in the currency,commodities, or derivatives (futures &options) segments at this time. 2)Trade and No Call services alsoThere is no branch support providedand it doesn’t offer research reports,stock suggestions, orrecommendations. 3)Doesn’t provide SME share trading. 4)No facility for margin trading with Nomargin required against shares. 5)Not accessible are advanced ordertypes like BO, CO, AMO, and GTT. 6)Do not offer NRI Trading. 7)Branch support not available.. |
Complaints Of Alice Blue vs Groww
The table below shows information about resolved, lodged and % of Complaints.
| Complaints | Alice Blue | Groww |
| Total Complaints Lodged | 75 | 180 |
| Total Complaints Resolved | 70 | 162 |
| % Of Total Complaints Resolved | 85.45 % | 86.30% |
| Non Actionable Complaints | 2 | 9 |
| % Of Total Complaints Resolved | 2.60 % | 5.0% |
Alice Blue vs Groww Transactions Charges
Below the table shows Equity Intraday, Equity Delivery, Equity Option , Future and
Commodity options/ Future and Currency Option/Future Transaction charges of both the
platform.
| Transaction Charges | Alice Blue | Groww |
| Equity Delivery | 0.00325% (NSE) 0.00375% (BSE) | NSE Rs 325 per Cr (0.00325%) | BSE Rs 375 per Cr (0.00375%) (Each Side) |
| Equity Intraday | 0.00325% (NSE) 0.00375% (BSE) | NSE Rs 325 per Cr (0.00325%) | BSE Rs 375 per Cr (0.00375%) (Sell Side) |
| Equity Option | 0.05% (on premium) | NSE Rs 5000 per Cr (0.05%) | BSE Rs 3750 per Cr (0.0375%) (On Premium). |
| Equity Future | 0.0019% (NSE & BSE) | NSE Rs 190 per Cr (0.0019%) | BSE Rs 0 |
| Currency Option | 0.035% (NSE) | NA |
| Currency Future | 0.0009% (NSE) | NA |
| Commodity Option | 0.05% (Non Agri) | NA |
| Commodity Future | 0.0026% (Non-Agri) | NA |
Review Comparison Of Alice vs Groww By Customer
Alice Blue is rated 8 of 10 , whereas Groww is rated 8.5 of 10
| Rating | Alice Blue | Groww |
| Customer Services | 6/10 | 7.5/10 |
| Fees | 7 /10 | 9/10 |
| Brokerage Charges | 8.5/10 | 9/10 |
| Trade and Call Charges | 8/10 | 8.5/10 |
| Research Capabilities | 9/10 | 8/10 |
| Overall Rating | 8.5/10 | 9/10 |
Conclusion:Because of its affordable broking plans, reliable trading platforms, and excellent customer support, Alice Blue is a well-liked option for traders on a budget. Although the ANT platform has a lot of features, certain customers have occasionally reported technical problems.. Groww is the best alternative because it offers a wide selection of investment possibilities, sophisticated research tools, and affordable brokerage costs. Groww is ideal for novices and those who value simplicity and convenience of use in their investing journey,. Finally, the decision is based on personal objectives such as cost, service quality, and platform usability.
Customer Care Number/Email
Alice Blue : 07676444362, 07314921313
Groww :- +91 9108800000
Client can contact this number for clearing your doubt.
Alice Blue Support Email : askus@aliceblueindia.com
Groww Support Email : Support@Groww.com
Client can contact this email for clearing your doubt.
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